About us

The Grass is Always Greener with Iconic Lawns
Iconic Lawns is on a mission to deliver the public a seamless lawn renovation experience by trained lawn professionals.
Iconic lawns aim to be the go-to for lawn installation around the Sydney, hunter, Newcastle, and Illawarra regions.
Iconic Lawns roots are from third-generation turf farmers with a reputation for healthy turf and taking care of our customers with outstanding service & professionalism.
Our Philosophy
We’re all about taking the stress and hassle out of upgrading & maintaining your home lawn. That’s why we’ve created a one-stop-shop for our customers that allows them to do both things with the same supplier.
Instead of trying to create a large team of installers Iconic Lawns has created a franchise model that puts the customer first.After decades of experience, we know the value customers get when dealing with business owners who have a passion for providing exceptional service.
Our Vision
We want people to say “anything you need done to your lawn, call Iconic Lawns because they know what they’re doing.” We want to be a household name to call on when they need lawn care.
Our Mission
To provide customers quality service, picture perfect lawns and advice. We want to delight our customers and be there for them when they any lawn-related works.
Our Values
Our 5 core values bolster everything we do and guide us in the way we work with our franchisees and with our customers.
- Integrity – We are open and honest in everything we do and always strive to do what is right.
- Collaboration – We work together and actively share our ideas and information for the benefit of all.
- Respect – We treat all people with dignity and respect.
- Pride & Excellence – We take pride in everything we do and always strive to improve.
- Accountability – As individuals we each take responsibility for the way our customers experience Musturf Iconic Lawns.